This guide explores the evolving role of content in the digital age and provides insights into strategies that can enhance the value of content while transforming it into a revenue-generating asset. It highlights the impact of Generative AI on the media landscape, the challenges of content overload, and the changing dynamics in the media industry.
This guide equips readers with a thorough understanding of DAM's value proposition and provides a practical framework for creating a persuasive business case for its implementation, with a specific focus on visual media management using Capture.
The building blocks of a successful digitisation project are all in the planning. In this guide, we'll walk you through the Project Strategy and Project Planning to ensure your digitisation project goes down in heritage history for the right reasons.